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Women Over 40 Are Starting Businesses in Record Numbers: What Does That Really Mean?
A shift is happening in today’s workforce, and it’s louder than statistics can show. Women over 40, experienced, skilled, and ready for more, are leaving traditional careers behind and choosing entrepreneurship....
If I had a dollar for every time a business owner told me they “just need more leads,” I’d have an entire department dedicated to post-it notes and pretty logos. But let’s get real — leads are only useful if you’ve built a system that knows what to do with them.
That’s where the concept of LEAD FUN...
In today’s digital age, it feels like every day a new tool promises to revolutionize your business. Canva, AI copy generators, email platforms, automations, website builders—you name it. The marketplace is flooded with shiny objects that promise speed, ease, and results. Here's the hard truth:
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If you're building a business today, creating content is not optional. You are your own media company—whether you feel ready or not. You have to show up, speak up, and stand out. But let’s be honest: when you’re just starting out, hitting “publish” can feel intimidating. You may not feel like an exp...
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6 Things a Start-Up Business Must Do Before Anything Else
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6 things you as a new business owner must do are a “secret weapon” that I’m sharing with you to give you competitive advantages right out of the gate. Let’s get real. Starting a business isn’t the very first thing on your start-up che...
The Power of One:Â
Why Every New Business Owner Needs One Proven System
If you're building a business in 2025, you're up against more than just competition—you're battling noise.
The average person is exposed to between 6,000 to 10,000 marketing messages a day, many of them just three-second visu...
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The Missed Opportunity: Why One-to-Many Funnels
Matter More Than Ever for Start-Up Businesses
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When you're building a new business, your time, energy, and attention are some of your most valuable assets. And yet, many new business owners spend their earliest months talking to one customer at...
Why You Need a Business Plan Before You Launch Anything
(And How LAUNCH 101 Can Save You From Expensive Course Corrections)
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Let’s talk about something that a lot of new business owners skip—a business plan.
Not the boring, overly formal document that no one reads. I’m talking about a real pla...
