The Networking Trap: What Most Women Get Wrong and How to Own the Room corporate women leaders digital marketing launch101 marketing strategy networking new business small business owner start up marketing women business owner women entrepreneur women entrepreneurs women owned business womenled business Sep 18, 2025

I’ll never forget one of the first times I thought I was “networking.” 

It was one of those after-hours mixers, the kind with bad lighting, watered-down cocktails, and a line at the appetizer table. I walked in with a stack of business cards, determined to “make connections.” An hour later, I had a...

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